Sep 29, 2026
Wade wraps up his review of The Richest Man in Babylon, covering chapters eight through the end. He pulls out lessons on taking responsibility for your circumstances, choosing a simple framework over more information or another product, and doing the work now so you're prepared when opportunity shows up. He closes with...
Sep 22, 2026
Wade opens a book study on The Richest Man in Babylon, a nearly hundred-year-old book his agency is reading together, and walks through the first half's core lessons on saving, protecting capital, and controlling your own banking function. He explains why high income rarely equals real financial control, why...
Sep 15, 2026
Wade opens up about the real reason he's in the life insurance business: providing liquidity at the time of death, and every day before it. He traces that mission back to 1981, when his father died suddenly and a banker's advice to drop an "expensive" life insurance policy left the family with no death benefit and...
Aug 25, 2026
Wade Borth marks the 200th episode of the podcast by bringing on Mike Brevik of Cyberdogz Marketing, the guest who first pushed him to hit record. Together they look back at what actually changed since episode one and look ahead to the next 100 episodes, where liquidity, preparedness, and adapting fast take...
Aug 18, 2026
Executive Summary
An article pitting Bill Bengen's revised 4.7% withdrawal rate against Suze Orman's 3% rule sent Wade Borth down a different road this episode. Rather than picking a side, he asks why anyone would build a retirement plan on a rule that only claims a 90% chance of success. His answer starts with...